And They're Off..........

Tonight is September 22nd, and we opened to the public an hour ago. After a eighteen months of painstaking planning and a laborious building process, we have crossed the first threshold. We have spent the last 45 days training the front and back of the house and created a super team. I am confident we are ready for whatever comes our long as that thing is not failure. The management staff is close and we all fill roles that seem to work well in conjunction with each other. We have all grown close and tonight we are all proud of the teams we've built, yet pensive as we know not what to expect.

I am Craig, the Owner. I love a challenge and relished those those moments where people tried to talk me out of all of this. I have always loved the following three quotes.

  1. "We are what we repeatedly do. Excellence then is not an act but a habit." -Aristotle

  2. "Fortune favors the bold." - Virgil

  3. "You miss 100% of the shots you never take." - Wayne Gretske

I've always believed the Lake Country needed a restaurant that was trendy and fresh. Our philosophy is tied directly to our tag line. "IT'S EXPERIENTIAL." We want to give our guests three things, a fun and trendy aesthetic; impeccable service and a culinary experience that is memorable. Together they form the experience.

I sit here tonight having built that experience. I am eager to see how it is received.temp-post-image


W249N5267 Executive Dr,

Sussex, WI 53089

Phone. 262.820.8500